Peter Thiel’s magnificent 7 questions to ask before investing in a company

Peter Thiel co-founded PayPal, Palantir, and Founders Fund. He was the first investor in Facebook, with 500,000 in at a $5m valuation for 10% of the company. That investment returned over 20,000,000%, 20 million percent. He also is the author of Peter Thiel, and clearly knows what he’s doing in business and investing. He asks just 7 questions to determine if a company is investable.

-1; can you create a breakthrough technology instead of incremental improvements? Only when you are 10x better can you offer the customer transparent superiority. But, doesn’t only have to be technology

2- is now the right time to start this kind of business? A slow-moving market can be a good strategy only if a definite and realistic plan to takeover. E.g. clean tech 20 years ago, too slow

-3; are you starting with a big share of a small market (want a monopoly to avoid vicious competition)?

-better to dominate a niche market than have a lot of nothing. Want big market share companies only.

-4; do you have the right team? Real technologists wear t-shirt and jeans (getting gritty) not suits and ties trying to look good. Are they focused on the product or on sales (want product addicted enthusiasts)

-5; do you have a good way to sales to deliver the product in marketing?

-6; will your market position be defensible in 10-20 years from now? Plan to be the last mover in the market to know how to dominate long term

-7; have you identified a unique opportunity that others aren’t able to see? Great companies have secrets, specific reasons or ways of doing things that others don’t see. The most important question. Great companies must be different in some way to achieve different results.

Disclaimer

This is not Financial Advice. This article is meant only for educational and perhaps entertainment purposes.

 

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